The campaign launch for Simone & Simone Pérèle saw MINT linking their global vision and allowing it to speak to the local market and a younger demographic.
The launch of Simone & Simone Pérèle has driven exceptional results across PR, organic social media and paid media.
- Launch of campaign in market with OOH street posters
- Top tier influencer content across digital/social
- Exclusive profiling to drive hype and awareness around the new line
- Media and influencer private appointments to showcase the new range
